Jonathan Nielsen

👋 Hello!

I’m Jonathan Nielsen, Partner & Creative Director at Chalk, and I help brands move from good to irresistible. My work spans agency and in-house, B2C and B2B, always with one goal: create things that don’t exist yet—but humans want.

I’ve have led bold launches for scrappy startups and methodical reinventions for billion-dollar companies. Bringing a clear creative vision that's rooted in strategy, elevated by story.

I bring high expectations, low ego, and a human-first lens to every project.

What I Bring to Uptales:

• Deep experience leading creative teams and building brand identity from concept to execution
• A dual lens: aesthetic excellence + business strategy, bridging visual craft with growth goals
• Ability to work across mediums—motion, digital, print, environmental—and align them with story
• Mentorship for founders and creatives who want their brand to look, feel, and be meaningful and distinct

Focus Areas:

• Brand strategy and visual identity
• Creative direction for campaign, motion, and digital work
• Story-led design: making your narrative visible across every touchpoint
• Coaching on translating ambition into a cohesive experience

My Guiding Philosophy: “Brands don’t just need to be seen—they need to be felt."

• Great visual strategy connects story, emotion, and experience.”*

Why Creators & Businesses Choose Me:

• You get a creative director who thinks like a strategist and executes like a designer
• I help you move past “we need a logo” toward “we need a brand people remember and trust”
• Ideal for anyone building something new, refining their presence, or scaling creatively